Cookie policy
We use cookies to help ensure you see the best possible version of our website. They allow us to tailor your experience and make it quicker for you to access the pages you visit most often.
What are cookies?
Cookies are small text files made up of bits of data that are downloaded to your device when you visit a website. When you return to that site, or visit another site that recognises the cookie, your device sends the cookie back.
By using our website, you agree that we may place cookies on your device. However, the cookies we use do not store your personal information, and they cannot be used to identify you.
Types of cookies do we use?
- Strictly necessary cookies – without these cookies, our site may not load properly.
- Performance cookies – these tell us how visitors use our website. The information they collect is anonymised. It’s only used to improve how a website works.
- Marketing cookies – these cookies help us measure ad performance and improve advertising.
Our cookies
Category 1: Strictly necessary cookies
| Cookies | Description |
| _GRECAPTCHA | This cookie is set by Google reCAPTCHA to distinguish between human users and bots. |
| _gtm_UA-xxxxxxxx | Used to support website analytics by controlling Google Analytics tag deployment. |
| __cf_bm, __cfduid, __cflb, __cfruid, _cfuvid, cf_chl_2, cf_clearance, cf_chl_2 | Cloudflare’s bot products identify and mitigate automated traffic to protect our site from bad bots. |
Category 2: Cookies that measure website use
| Cookies | Description |
| _ga | Used by Google Analytics to distinguish individual users by assigning a unique identifier. |
| _gid | Used by Google Analytics to recognise users and collect information about site usage over a short period. |
| _utma | Used by Google Analytics to track visitor behaviour and measure site performance over time. |
| _gat | Used by Google Analytics to limit the rate of requests and manage traffic to the servers. |
Category 3: Cookies for marketing
| Cookies | Description |
| ACLK_DATA | This cookie is used to help improve advertising. This targets advertising based on what’s relevant to a user, to improve reporting on campaign performance. |
| APC | This cookie is used for targeting, analyzing and optimisation of ad campaigns in DoubleClick/Google Marketing Suite |
| DSID | This cookie is used for targeting, analyzing and optimisation of ad campaigns in DoubleClick/Google Marketing Suite |
| FLC | This cookie is used to link your activity across devices if you’ve previously signed in to your Google Account on another device. We do this to coordinate that the ads you see across devices and measure conversion events. |
| GED_PLAYLIST_ACTIVITY | Improves targeting/advertising within the website |
| GoogleAdServingTest | Used to register what ads have been displayed to the user. |
| ID / IDE | This cookie is used for targeting, analyzing and optimisation of ad campaigns in DoubleClick/Google Marketing Suite |
| IDE | This cookie is used for targeting, analyzing and optimisation of ad campaigns in DoubleClick/Google Marketing Suite |
| RUL | Used by DoubleClick to determine if the website ad was properly displayed. This is done to make their marketing efforts more efficient. |
| __gads | This cookie is used by Google for a variety of purposes (e.g., ensuring Frequency Caps work correctly). |
| __gpi | Collects information on user behaviour on multiple websites. This information is used in order to optimize the relevance of advertisement on the website. |
| __gpi_optout | Collects information on user behaviour on multiple websites. This information is used in order to optimize the relevance of advertisement on the website. |
| __gsas | Provides ad delivery or retargeting. |
| _gcl_au / _gcl_dc | Used by Google AdSense for experimenting with advertisement efficiency across websites using their services. |
| ar_debug | Store and track conversions |
| test_cookie | This cookie is set by DoubleClick (which is owned by Google) to determine if the website visitor’s browser supports cookies. |
