Appointed Representative (AR)
Start or grow your health insurance business without the cost and complexity of going directly authorised.
As an Appointed Representative (AR) of Clarity Health Insurance, you can focus on advising your clients while we support you with compliance, IT systems, and insurer relationships.

What is an Appointed Representative?
An Appointed Representative (AR) is a firm or individual that carries out regulated activities under the permissions of a directly authorised firm.
In practice, that means:
You benefit from our experience, systems, and relationships, without having to build everything from scratch
You advise and sell health insurance
We hold the FCA permissions, provide oversight and support
Why join our AR network?
We’ve built a network specifically for advisers who want to specialise in health insurance in the UK.
As an AR with us, you get:
- Access to a specialist health insurance network
- Competitive commission rates
- Low fees and a transparent charging structure
- Ongoing compliance and file-checking support
- A modern IT system built for health insurance sales
- Guidance from people who have been through this journey themselves
Extra support when you need it
We don’t just sign you up and disappear.
As an AR, you have access to:
- Onboarding and training – to get you trading smoothly and compliantly.
- Ongoing guidance – for tricky cases, product questions, or process queries.
- Business support – help with processes and best practices to grow sustainably.
- A friendly, responsive team who actually pick up the phone.
You’re independent, but never on your own.

Ready to explore becoming an AR?
If you’re thinking about selling health insurance in the UK under an Appointed Representative model, we’d love to talk.
Get in touch today to discuss:
- How the AR relationship works day-to-day
- Commission and fee structures
- Onboarding timescales
- Whether our network is a good fit for you and your business
Call us on 01242 350071 for more information.
